Information Age – Fuelling the Customer Obsession

Document created by mariagaller Employee on Dec 21, 2015
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Information Age, Chloe Green, December 17, 2015 (by-lined article Amy Downs / amyd)



Fuelling the customer obsession: the rise of the Chief Customer Officer


It’s still early days for the role of the Chief Customer Officer, and Amy Downs, the head of customer happiness at video conferencing specialist Lifesize has had a particular challenge on her hands.

We all know customers are the lifeblood of any organisation. Yet so many businesses still fail to grasp that ensuring their customers feel supported and heard is fundamental to making them happy and driving business success. In reality, within corporate cultures worldwide, organisations forget that customers are what they're in the business for.

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For reference, Information Age is a tier one IT trade title targeting IT directors, senior IT managers, managing directors and financial directors in medium to large sized UK companies and has a circulation of 30,000.